JOB DESCRIPTION PPT - BIZCRM APP

Job Description PPT - SEO Specialist

Job Brief

We are seeking an experienced and passionate SEO Specialist to join our dynamic marketing team. In this role, you will be responsible for optimizing our website and online presence to improve search engine rankings, increase organic traffic, and drive business growth. As an SEO Specialist, you should have a deep understanding of search engine algorithms, keyword research, and SEO best practices. You will collaborate with cross-functional teams to develop and execute effective SEO strategies that align with our marketing goals.

Responsibilities

• Conduct keyword research and analysis to identify valuable target keywords and optimize website content accordingly.
• Monitor and report on website performance, rankings, and organic traffic using SEO tools like Google Analytics and Google Search Console.
• Optimize website structure, navigation, and user experience to improve search engine visibility and user engagement.
• Develop and implement on-page and off-page SEO strategies, including link building, content optimization, and technical SEO enhancements.
• Collaborate with content creators to produce high-quality, SEO-friendly content that aligns with target keywords and user intent.
• Stay up-to-date with industry trends, search engine algorithm changes, and new SEO techniques to continuously improve our SEO efforts.
• Conduct competitive analysis to identify opportunities and gaps in our SEO strategy.
• Collaborate with web developers to implement technical SEO optimizations, such as page speed improvements and mobile responsiveness.
• Track and analyze SEO performance metrics to identify areas for improvement and make data-driven recommendations.

Requirements and Skills

• Bachelor's degree in Marketing, Business, or a related field.
• Proven work experience as an SEO Specialist or similar role.
• In-depth knowledge of search engine optimization techniques, algorithms, and ranking factors.
• Proficient in SEO tools, such as Google Analytics, Google Search Console, SEMrush, or Moz.
• Strong analytical and problem-solving skills, with the ability to interpret data and draw actionable insights.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Detail-oriented and able to manage multiple projects and deadlines.
• Stay up-to-date with industry changes and trends in SEO and digital marketing.
• Basic knowledge of HTML, CSS, and website development principles.
• Certification in Google Analytics, Google Ads, or other SEO-related certifications is a plus.

If you are a results-oriented SEO Specialist with a proven track record of improving organic rankings and driving business growth, we would love to hear from you. Join our team and be part of our journey to success!

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